Scroll-Stopping UGC
Built to Convert

We create user-generated content that doesn't feel like an ad—because authenticity sells. Three creators, one content-ready Nashville home, and a Golden Retriever named Mo who guarantees every video is paw-sitively perfect.

Professional
Filming
3
Unique Perspectives
Rapid
Turnaround
Scroll to explore

Meet the AMA Team

Pierson and Liz founded and run AMA (a marketing agency, LLC), bringing professional marketing expertise and strategic vision to every project. One area of passion and focus for us is UGC—it's one of the most effective forms of marketing. We offer these services because we believe in the return for brands. Together with our very photogenic Golden Retriever, Mo, we're a Nashville-based family bringing diverse perspectives to every project.

Pierson Hibbs

Pierson Hibbs

UGC Content Specialist | Co-Founder of AMA

Strategy-focused creator with a distinct look who specializes in conversion-optimized content. As co-founder of AMA, Pierson brings professional marketing expertise and deep understanding of what drives results. Authentic storytelling combined with data-driven strategy ensures your brand message connects with audiences, builds trust, and converts. Whether it's a product unboxing, how-to tutorial, or testimonial, every video is crafted to perform.

Liz Hibbs

Liz Hall

UGC Content Specialist | Co-Founder of AMA

Creator with a distinct look who excels at authentic storytelling and relatable content. As co-founder of AMA, Liz brings strategic insight and creative vision to every project. Her genuine energy and natural on-camera presence make products feel approachable and trustworthy—exactly what modern consumers respond to. From lifestyle content to product showcases, Liz creates videos that feel real, resonate deeply, and drive action.

Mo Cheese

Mo Cheese

Golden Retriever | Chief Morale Officer | Backyard Stump Enthusiast

The heart of the operation and undisputed king of the backyard stump. Mo brings authenticity and joy to every shoot—whether he's playing with his baby pig toy, chasing his lacrosse ball, or standing proudly on his favorite stump surveying his domain. While he's scared of inanimate objects rapidly moving around him, he brings so much charm to everything he's a part of. Pet content drives serious engagement, and Mo delivers every time.

Why UGC?

User-generated content isn't just a trend—it's the future of digital marketing. Here's why it outperforms traditional advertising:

01

People Trust People, Not Ads

92% of consumers trust UGC more than traditional advertising. When content looks and feels authentic, audiences engage. Polished ads get scrolled past. Real people using real products? That stops thumbs.

02

Higher ROI, Lower Cost

UGC campaigns deliver 4x higher click-through rates and 50% lower cost-per-click than traditional ads. You don't need a full production crew, studio time, or six-figure budgets to create content that converts.

03

It Drives Actual Purchases

79% of people say UGC highly impacts their purchasing decisions. Seeing a real person genuinely love your product builds trust faster than any sales pitch. UGC removes doubt and creates desire.

04

Outperforms Brand Content

UGC gets 28% higher engagement than standard brand posts. Algorithms favor authentic content. Your audience craves it. UGC doesn't interrupt their scroll—it blends into it while still driving action.

05

Speed to Market

Traditional ad production can take weeks. UGC? Days. We turn around high-quality content in 24-48 hours, so you can test, iterate, and scale faster than your competition.

06

Endless Content Variations

Need to test hooks, angles, and messaging? UGC makes it easy. Create 10 variations of the same product showcase without the cost of traditional production. Find what works, then scale it.

The Bottom Line:

UGC is how modern brands win. It's authentic, affordable, and it actually works. The question isn't "Should we use UGC?" It's "Why aren't we already?"

Our Niches

We specialize in these verticals—but if your product needs authentic storytelling, we're ready to create.

Home & Lifestyle

Home decor, furniture, organization, kitchen gadgets, cleaning products, and everything that makes a house feel like home.

Wellness & Self-Care

Supplements, fitness gear, mental health tools, skincare routines, sleep products, and anything that supports well-being.

Beauty & Personal Care

Skincare, makeup, haircare, grooming products, and beauty tools. Real results, real routines.

Fashion & Apparel

Clothing, accessories, jewelry, and footwear. From everyday wear to special occasion pieces.

Food & Beverage

Snacks, meal kits, coffee, drinks, kitchen tools, and anything food-related. Taste tests, recipes, unboxings.

Apps & Technology

Mobile apps, software, tech gadgets, smart home devices, and digital products. Real-world usage and tutorials.

E-commerce Brands

Direct-to-consumer brands, online retailers, subscription boxes, and digital storefronts. Content that drives conversions.

Travel

Travel gear, luggage, booking platforms, travel accessories, and destination experiences. Adventure-ready content.

Don't see your niche? We're always open to new product categories. If you've got a great product and need authentic content, let's talk.

The AMA Advantage

What makes us different from every other UGC creator out there?

Three Unique Perspectives = More Creative Angles

Most UGC creators give you one voice, one style, one demographic. We give you three. Different ages, aesthetics, and approaches—all in one package. More variety means better testing and faster optimization.

Marketing Strategy Built Into Every Video

Pierson isn't just a content creator—he's a digital marketer and entrepreneur who understands what makes content convert. Every video we create is optimized for performance, not just aesthetics. Hooks that stop scrolls. CTAs that drive clicks. Messaging that moves metrics.

A Golden Retriever Who Actually Loves His Job

Pet content is engagement gold—and Mo Cheese knows it. Whether he's testing toys, taste-testing treats, or just being adorable on camera, he brings authenticity (and serious cuteness) to every shoot. Plus, he works for treats, which keeps costs down.

Fast Turnaround Without Sacrificing Quality

Need content yesterday? We get it. Most projects turn around in 24-48 hours. We're not outsourcing. We're not juggling 50 clients. We're a dedicated family team that prioritizes speed and quality equally.

Production Quality Matters

The difference between good UGC and great UGC often comes down to environment. Clean audio, thoughtful composition, and visually interesting backgrounds separate content that converts from content that gets scrolled past. Our curated space gives your products the production quality they deserve while maintaining the authenticity that makes UGC work.

Let's Work Together

Every brand is different. Let's build a package that fits your needs.

Clear, Transparent Pricing

No hidden fees, no surprises. Choose the package that fits your needs.

Ad Content Packages

Perfect for paid advertising campaigns

Single Video
$250
  • 1 UGC video (15-60s)
  • Professional editing
  • 6-month license included
  • Platform-optimized
Triple Pack
$650
  • 3 UGC videos (15-60s each)
  • Multiple angles/hooks
  • 6-month license included
  • A/B testing ready

Organic Content Packages

Monthly retainers for ongoing content needs

Starter
$1,200/month
  • 8 videos per month
  • Consistent content flow
  • 6-month license per video
  • Priority scheduling
Growth
$2,080/month
  • 16 videos per month
  • Volume discount pricing
  • 6-month license per video
  • Dedicated support

License Terms: All packages include a standard 6-month content license. For long-term usage beyond 6 months, add 30% of the video cost per month.

Get in Touch